Gen Z call the tune with Warner and the7stars

We were proud to create a powerful insight programme enabling the7stars – the UK’s leading independent media agency – and their client Warner Music Group connect and collaborate with Generation Z – smart 14-18 year-olds who are thinking differently about music and how they want to connect with artists and new releases.

Our programme gave over 40 young people unparalleled access to one of the biggest labels in the world and understand how the music industry works, while empowering them to influence how Warner’s artists and their music are positioned to their generation.

Take a look at the highlights of this inspirational experience…

Visionpath, the7stars & Warner Music – Connecting with Generation Z from Visionpath Education on Vimeo.